{"id":133217,"date":"2019-07-15T16:20:00","date_gmt":"2019-07-15T16:20:00","guid":{"rendered":"https:\/\/www.searchenginewatch.com\/?p=133217"},"modified":"2020-02-13T17:28:25","modified_gmt":"2020-02-13T17:28:25","slug":"keyword-research-tools-free","status":"publish","type":"post","link":"https:\/\/searchenginewatch.com\/2019\/07\/15\/keyword-research-tools-free\/","title":{"rendered":"Four cool keyword research tools you can use for free now"},"content":{"rendered":"

Keyword research is one of the most important digital marketing tasks. Furthermore, it lies at the foundation of any business strategy or campaign you are planning.<\/strong><\/p>\n

Keyword research<\/a> provides useful insight into organic ranking opportunities, persona building, competitive research, product development — you name it!<\/p>\n

Another reason why I love keyword research<\/a> is that it’s a highly creative process. There is never such a thing as “enough tools<\/a>” when it comes to keyword<\/a> research. Each data source and the way the data is presented brings something new to the table. Sometimes when I feel stuck, all I need is to play with a new keyword intelligence tool.<\/p>\n

With that in mind, I decided to create a roundup of free (and freemium) keyword research<\/a> tools, i.e. those tools<\/a> you can run right now, without the need to pay first.<\/p>\n

Some of those tools are freemium (meaning you can pay for the upgrade) but all of them are quite usable for free (which is what I recommend doing first before deciding if you need to upgrade). Finally, I am not going to include obvious tools like Google Ads Keyword Planner<\/a> and Google Search Console<\/a> as I am sure SEW readers are well aware of.<\/p>\n

New tools inspire new tactics which is what I hope you’ll end up with.<\/p>\n

1. Rank Tracker: Aggregated keyword suggestions from multiple sources<\/h2>\n

(Freemium)<\/p>\n

Rank Tracker<\/a> free version gives you access to its keyword research feature that uses around 20 different keyword research sources, including Google Ads Keyword Planner, Google Suggest,Wordtracker, SEMRush and more.<\/p>\n

Rank Tracker is a downloadable tool and you do have to provide your name and email<\/a> to start downloading. Other than that, the installation takes seconds, and running it won’t kill your browser.<\/p>\n

The free version includes keyword analysis feature helping you to discover most promising keywords<\/a> to include into your content<\/a> strategy. These metrics include:<\/p>\n